Complimentary Members Only Webinar - Wednesday, May 14, 2025
 Unclaimed Cremated Remains: Turning a Negative Into a Positive
Funeral professionals are witnessing a significant increase in cremations with no burial, often resulting in unclaimed urns. In this session we’ll tackle this sensitive topic head-on, exploring ways to address forgotten urns while raising your funeral home's profile in the community. Together we’ll explore effective ways to engage with your community by offering meaningful memorials for unclaimed children, civilians, and veterans (and/or spouses). Following these services, we often see a significant rise in preplanning inquiries; not only do they provide closure for unclaimed urns but also foster strong relationships with community groups, businesses, and potential clients.
About the Speaker:
Lanae Strovers serves as the Trainer for NFDA and delivers the NFDA Arranger Training suite of education opportunities. She is a first-generation funeral director and strives to help families personalize services honoring their loved one. She was called to funeral service after the death of a close friend whose “cookie-cutter” funeral didn’t tell his story. She knew there was a better way. Lanae graduated from Des Moines Area Community College with honors in 2012 and has served at Hamilton’s Funeral Home since then. During her time at Hamilton’s, she initiated a program for unclaimed remains, gaining national attention. Lanae is also known for her personalized touch for each family she serves - turning the funeral home into a baseball field, a gaming room, or a classy runway show with a pianist. Lanae will do whatever she can do to help make that service unique and special, reflecting who that person was in life!
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